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Sub-Saharan Africa is now one of the world's most talked about regions in terms of emerging investment opportunities and sources of new growth. Its economies represent a quintessential frontier market and they are set to develop into an area of long-term investment interest. Africa - The Ultimate Frontier Market is an investor's guide to the transformations that have occurred in the African business landscape in the last 60 years and the key areas of interest for the future.
This book provides a detailed but lucid look at the changing trends in social life, government and business since the 1960s. It explains the background to consumer market developments and why they have occurred, the enablers that have been laid down within Africa that ready it for business expansion, and the sectors where there is opportunity for investment and growth. The business environment is then broken down into seven key areas on which investors should focus:
Agriculture - Real estate - Consumer retail - Financial services - Telecoms - Transport and logistics - Manufacturing and processing
Each of these chapters describes the major themes in the area and identifies the specific consumer sectors anticipated to experience the biggest growth in the years to come.
By following the long-term developments described by David Mataen, you will understand the pace of change in Africa in the past and gain an appreciation for how its business and economy will progress in the future. At this time of great opportunity, this book is an essential addition to your investment library.
- Sales Rank: #869768 in eBooks
- Published on: 2012-06-25
- Released on: 2012-06-25
- Format: Kindle eBook
About the Author
During David Mataen's 13 years in financial services spanning commercial banking, stock brokerage, management consultancy and investment banking he has had the singular opportunity of becoming a scholar of African investing. His travels and tours of duty across the continent, though not to each and every corner, have allowed him to put his hand on the pulse and feel the heartbeat of African economies. Being born, bred and educated, and having worked in Africa grants David the luxury of being first witness to the comings and goings in the continent, especially its commerce and economics. In his two and a half years as a contributing columnist to Business Daily, a publication of the Nation Media Group, he wandered far and wide intellectually and picked up invaluable insights, broad perspectives and sound reflexes that have become a foundation for his analysis of business on the continent. Add to this his habits of extensive reading in finance and economics, and intense fascination with systems and their mechanics, which has favoured him the unique privilege of discovering just a little more of Africa's economic soul. David's travels outside of Africa gave him glimpses of a future Africa, when it grows up, and of what it has to do to reach that point. Above all, he is a hopeless romantic about the future and the intuitive signs of the future that appear in the course of ordinary life and business in the present. David is currently the head of Corporate Finance at Faida Investment Bank in Nairobi, Kenya.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Excellent Perspective on Africa's Frontier Markets
By Murad El-Amir
David's analysis on Africa's economic landscape is a must-read for anyone seeking investment opportunities in Africa
1 of 1 people found the following review helpful.
Excellent Book on SSA
By Clifford Sacks
David Mataen succinctly exposes the little known emergent side of Africa's economic landscape- his unique cultural insights have gone a long way to explaining a number of complex issues including land ownership and credit extension-
The book is aptly divided into three parts giving the subject an evolutionary perspective. Part I is largely historical in form, recounting the path and the attendant turns and twists which ultimately manifest in the demographic, cultural, social, government policy and financial system factors that have culminated in readying Africa for take-off. Part II dwells on the infrastructure deliberately put in place by both governments and private developers to ease access to resources and develop efficiencies necessary to exploit these resources. Finally, Part III focuses on the investment opportunities that are the product of this evolutionary process. The opportunities are sector-wide, touching on Manufacturing and Processing, Telecoms, Financial Services, Real Estate, Consumer Retail and Transport and Logistics.
This book is hugley useful to any investor; prospective or active who may be thinking start-up or expansion. The African economic landscape has finally come of age. The land is so fertile with huge growth potency just waiting to be tapped. Yet it remains grossly underexploited mainly for lack of information. This book gives an authoritative insight into the existence and character of the sleeping giant.
1 of 1 people found the following review helpful.
HIGHLY RECOMMENDED
By Daniele Mellana
"Africa - the Ultimate Frintier market" is the best and most comprehensive gateway to Africa's business environment and its arising opportunities. It elaborates on all sector-specific features without overwhelming the reader with heaps of statistics.
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